From Click to Client: Fixing Funnel Leaks in 7 Days
Most teams optimize ad clicks while ignoring funnel handoffs. This creates hidden losses in lead quality and close rates.
Day 1-2: Map the Full Journey
Document every step from impression to sale. Identify where prospects stall, drop, or lose confidence.
Day 3-4: Diagnose Lead Quality Gaps
Review targeting, ad promise, and form friction. Low-quality leads often begin with unclear pre-qualification.
Day 5: Align Sales Follow-Up Timing
Even strong leads decay quickly when follow-up is delayed. Tight response windows improve conversion rates.
Day 6-7: Run One Focused Sprint
- Improve landing page hierarchy and CTA clarity
- Refine one targeting segment
- Measure pipeline impact, not only click metrics